Approachable. Sincere. Proud. Home.

These are words that come into the minds of our neighbors, educational peers, and students with they hear our name and see our inscriptions. We are proud of the identity we've fostered and the reputation we've built in our long history of providing accessible education for thousands. In everything we do at UNA, we strive to uphold these ideas and deliver on what they mean to our beloved community. Our visual identity is a key component to maintaining and solidifying our brand, and the consistency of our visual identity across all of our services is paramount to that success.

Across all facets of our university, we are unified in our goal to provide an excellent experience for all of our students. Our brand represents not just the centralization of our resources - but the unification of our purpose and values. It is what drives our message forward to the world, and therefore deserves our careful stewardship.

This page, as well as our Graphic Standards, serve to provide the necessary clarity to maintain this consistency. As stewards of our brand and visual identity, we fully expect those who participate in promoting our values as well as our programs with our likeness adhere to these guidelines strictly and carefully. As an extension of our careful stewardship, our office reserves the right to audit any attempt at utilizing the University of North Alabama brand.

Should you have any questions regarding these assets and their appropriate uses, please contact
The Office of Enrollment Marketing and Digital Communication by visiting una.edu/emdc or emailing marketing@una.edu.